The site has great content and it covers helpful and useful details about vans of every size. The team was trying to compete with some top sites in organic search.
Technical SEO worked!
They have achieved great results with quality content but still weren’t getting good traffic so they decided to beat the top sites with technical SEO.
We quickly realized that the top sites were not good in Core Web Vitals, lighthouse factors, and other technical SEO aspects. So we did the workaround.
This is just a glimpse of core web vitals which is one of the ranking factors so changes like these helped this client in achieving great success.