Outsource CAD
How we resolved every access-fixable Semrush issue, traced duplicate content back to pagination parameters, and implemented and validated schema across the homepage, FAQ, and blog post pages for a UK CAD drafting and BIM outsourcing specialist.
Visit WebsiteChallenges Faced
Outsource CAD's Webflow site had unresolved Semrush issues, duplicate content flowing from pagination parameters, no validated schema on its key pages, and a Webflow access level that blocked a real share of the fixes from being made at all.
Editor-Only Webflow Access Blocking Key Fixes
With only Editor-level Webflow access, head-level meta tags, page templates, and custom fields couldn't be edited — meaning a real share of the reported Semrush issues had no path to a fix until admin access was granted.
Duplicate Content From Pagination Parameters
Pagination URLs were generating duplicate content flags across the site, diluting the technical signal Semrush was reporting on the pages that actually mattered.
No Validated Schema on Key Pages
The homepage, FAQ page, and blog post pages all failed Google's Rich Results Test before proper structured data was in place — meaning none of these pages had a path to rich results in search.
An Access Gap That Needed Clear Escalation
Without a documented, specific explanation of what full Webflow access would unlock, the remaining issues risked sitting unresolved indefinitely with no clear path forward for the client.
Our Strategy
A staged, access-aware approach — fix everything possible immediately, trace duplicate content to its root, implement and validate schema, and clearly escalate what needs more access.
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Ran the Semrush audit and fixed every issue resolvable within the Editor-level Webflow access initially provided
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Clearly documented which remaining issues required full admin access — head-level meta tags, template edits, and custom fields — rather than leaving the client guessing why some issues persisted
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Delivered PDF audit reports at each stage to track progress transparently
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Identified pagination parameters as the source of duplicate content flags across the site
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Excluded the pagination parameters from the audit scope to resolve the duplicate-content issues at the root
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Implemented structured data on the homepage, FAQ page, and blog post pages
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Validated each implementation through Google's Rich Results Test, confirming before-and-after results for all three page types
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Flagged the Editor-access limitation directly to the client, specifying exactly what full Webflow access would unlock
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Kept fixing everything possible within the access available while the broader access conversation continued
Results That Speak
Validated schema across key pages, duplicate content resolved at the root, and every access-fixable issue cleared.
Page Types Validated With Rich Results Schema
Editor-Access-Fixable Semrush Issues Resolved
Duplicate Content Root Cause Fixed
Access Limitation Clearly Escalated
Before & After
Google Rich Results Test results before and after schema implementation.
Outsource CAD
Outsource CAD is a UK-based CAD drafting and BIM outsourcing specialist, providing 2D and 3D CAD drawings, P&ID and schematic drawings, as-built documentation, and Revit modelling to clients across the UK, US, and beyond. As a Webflow-built site serving engineering and construction clients, getting schema and technical SEO right directly supports how the business is found by prospective project partners.
Outsource CAD
CAD Drafting & BIM Outsourcing — UK
Small Issues, Big Losses —
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Limited platform access shouldn't mean limited results. Let our technical SEO specialists fix everything possible right away and give you a clear, specific plan for the rest.