Neptun
How we transformed a local restaurant’s online presence through in-depth technical SEO, crawl fixes, site health optimization, and resolving Google Search Console issues to achieve a perfect Ahrefs score..
Visit WebsiteChallenges Faced
Neptun faced several technical obstacles that were limiting their search engine visibility, crawl efficiency, and overall digital performance.
Technical Barriers
Crawl errors, broken links, and indexing issues preventing Google from properly accessing and ranking key pages (e.g., menu, location, contact).
Site Health Issues
Ahrefs Site Audit revealed a health score of 92, with 15 critical errors, 100 warnings, and 60 notices — including redirect chains, duplicate content risks, and poor internal linking.
Crawl & Indexing Inefficiencies
Many links remained uncrawled (93 uncrawled out of 602 found), reducing crawl budget efficiency and causing Google Search Console (GSC) issues like errors in coverage reports.
User Experience & Visibility Gaps
Warnings around mobile usability, page experience, and content issues were hurting rankings and potential traffic growth.
Our Strategy
We implemented a targeted, multi-phase approach to eliminate technical debt and build a solid SEO foundation.
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Conducted in-depth Ahrefs Site Audit
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Cross-referenced findings with Google Search Console (GSC) coverage and error reports
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Fixed all 15 critical errors (broken links, server issues, crawl blocks, etc.)
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Resolved 100 warnings (redirect chains, improper canonical tags, duplicate content risks, etc.)
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Addressed 60 notices to ensure optimal indexing and crawlability
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Restructured and improved internal linking architecture
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Streamlined XML sitemaps (removed unnecessary URLs, prioritized important pages)
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Ensured all high-value pages (menu, location, contact, services) were fully crawlable
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Dramatically reduced the number of uncrawled links (from 93 to near-zero in focused crawls)
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Increased crawl efficiency and budget allocation to meaningful content
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Resolved all GSC-reported indexing issues (e.g., blocked resources, crawl anomalies)
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Fixed mobile usability problems and page experience signals
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Implemented or corrected proper 301 redirects where needed
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Applied correct canonical tags across duplicate or similar pages
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Added/optimized structured data (schema markup) to enhance rich results and visibility
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Patched any remaining minor issues identified in post-fix crawls
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Set up regular monitoring of crawl logs and GSC performance reports
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Established preventive best practices (e.g., weekly health checks, automated alerts)
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Documented all changes for future reference and team handoff
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Achieved and maintained a completely clean, error-free site audit
Results That Speak
Measurable improvements across key technical SEO indicators after fixes.
Health Score
Errors
Warnings
Notices
Before & After
See the dramatic before-and-after improvements in Ahrefs site health and performance.
“Working with the team was a game-changer. Our site is now technically flawless, and we’re seeing better visibility without the constant errors holding us back.”
Neptun Restaurant
Neptun is a vibrant local restaurant specializing in fresh seafood and authentic European-inspired cuisine. Committed to quality ingredients, warm hospitality, and memorable dining experiences, they create welcoming spaces where families and friends gather to enjoy delicious meals in a comfortable atmosphere.
Neptun Restaurant
Seafood Restaurant
Small Issues, Big Losses –
We Solve Both
Your website deserves better. Whether it’s fixing GSC errors, boosting Ahrefs health to 100, or optimizing crawl and indexing — our technical SEO experts can deliver real, measurable results.