{"id":14271,"date":"2026-01-15T07:28:34","date_gmt":"2026-01-15T07:28:34","guid":{"rendered":"https:\/\/www.copebusiness.com\/?p=14271"},"modified":"2026-02-07T09:49:09","modified_gmt":"2026-02-07T09:49:09","slug":"facebook-giveaway-in-wordpress","status":"publish","type":"post","link":"https:\/\/www.copebusiness.com\/es\/digital-marketing\/facebook-giveaway-en-wordpress\/","title":{"rendered":"How to Run a Facebook Giveaway in WordPress to Boost Likes &amp; Engagement"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Running a Facebook giveaway in wordpress (contest or competition) is still one of the fastest, most cost-effective ways to grow your Facebook page likes, followers, engagement, and email list. When done correctly, a well-promoted giveaway can add hundreds or even thousands of new followers in a few days \u2014 and WordPress makes managing the entire process simple and professional. At Cope Business, we\u2019ve helped numerous clients run successful giveaways that not only grew their social presence but also improved overall brand authority and SEO through increased social signals.<br>This step-by-step guide shows you exactly how to create, launch, and manage a high-converting Facebook giveaway using WordPress.<\/p><div id=\"ez-toc-container\" class=\"ez-toc-v2_0_84 ez-toc-wrap-left counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">On this page<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Alternar tabla de contenidos\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #0a0a0a;color:#0a0a0a\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #0a0a0a;color:#0a0a0a\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.copebusiness.com\/es\/digital-marketing\/facebook-giveaway-en-wordpress\/#Why_Run_a_Facebook_Giveaway\" >Why Run a Facebook Giveaway?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.copebusiness.com\/es\/digital-marketing\/facebook-giveaway-en-wordpress\/#Step_1_Choose_Your_Giveaway_Prize_Rules\" >Step 1: Choose Your Giveaway Prize &amp; Rules<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.copebusiness.com\/es\/digital-marketing\/facebook-giveaway-en-wordpress\/#Step_2_Create_the_Giveaway_Landing_Page_in_WordPress\" >Step 2: Create the Giveaway Landing Page in WordPress<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.copebusiness.com\/es\/digital-marketing\/facebook-giveaway-en-wordpress\/#Step_3_Create_the_Entry_Form\" >Step 3: Create the Entry Form<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/www.copebusiness.com\/es\/digital-marketing\/facebook-giveaway-en-wordpress\/#Step_4_Add_Entry_Rules_Verification\" >Step 4: Add Entry Rules &amp; Verification<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/www.copebusiness.com\/es\/digital-marketing\/facebook-giveaway-en-wordpress\/#Step_5_Promote_Your_Giveaway\" >Step 5: Promote Your Giveaway<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/www.copebusiness.com\/es\/digital-marketing\/facebook-giveaway-en-wordpress\/#Step_6_Pick_Announce_the_Winner\" >Step 6: Pick &amp; Announce the Winner<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/www.copebusiness.com\/es\/digital-marketing\/facebook-giveaway-en-wordpress\/#Step_7_Follow_Facebook_Legal_Guidelines\" >Step 7: Follow Facebook &amp; Legal Guidelines<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/www.copebusiness.com\/es\/digital-marketing\/facebook-giveaway-en-wordpress\/#Final_Thoughts\" >Final Thoughts<\/a><\/li><\/ul><\/nav><\/div>\n\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Why_Run_a_Facebook_Giveaway\"><\/span>Why Run a Facebook Giveaway?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Rapid Page Growth<\/strong> \u2014 Facebook still rewards engagement; giveaways create viral loops.<\/li>\n\n\n\n<li><strong>Email List Building<\/strong> \u2014 Require email entry \u2192 grow your owned audience.<\/li>\n\n\n\n<li><strong>Social Proof<\/strong> \u2014 High engagement increases visibility in feeds.<\/li>\n\n\n\n<li><strong>Brand Awareness<\/strong> \u2014 Reach new audiences through shares and tags.<\/li>\n\n\n\n<li><strong>SEO Benefits<\/strong> \u2014 More social shares = stronger brand signals to Google.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Step_1_Choose_Your_Giveaway_Prize_Rules\"><\/span>Step 1: Choose Your Giveaway Prize &amp; Rules<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Pick something valuable but affordable that aligns with your niche.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Popular Ideas<\/strong>: Free product, discount code, gift card, exclusive service, digital download.<\/li>\n\n\n\n<li><strong>Rules<\/strong>: Must be clear \u2014 e.g., \u00abLike + Comment + Tag 3 friends\u00bb or \u00abFollow + Share this post\u00bb.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Legal Tip<\/strong>: Include \u00abThis promotion is in no way sponsored, endorsed or administered by, or associated with Facebook\u00bb (required by Meta).<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Step_2_Create_the_Giveaway_Landing_Page_in_WordPress\"><\/span>Step 2: Create the Giveaway Landing Page in WordPress<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Go to <strong>Pages &gt; Add New<\/strong>.<\/li>\n\n\n\n<li>Title: \u00abWin [Prize Name] \u2013 Facebook Giveaway!\u00bb<\/li>\n\n\n\n<li>Use a page builder (SeedProd, Elementor) or block editor.<\/li>\n\n\n\n<li>Add sections:\n<ul class=\"wp-block-list\">\n<li>Eye-catching headline<\/li>\n\n\n\n<li>Prize image\/description<\/li>\n\n\n\n<li>Clear entry instructions<\/li>\n\n\n\n<li>Countdown timer (use Countdown Timer Ultimate plugin)<\/li>\n\n\n\n<li>Entry form (WPForms or Gravity Forms)<\/li>\n\n\n\n<li>Social share buttons (Social Snap or AddToAny)<\/li>\n<\/ul>\n<\/li>\n<\/ol>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Pro Tip<\/strong>: Add trust signals \u2014 past winners, your logo, privacy note.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Step_3_Create_the_Entry_Form\"><\/span>Step 3: Create the Entry Form<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Use a form plugin to collect entries.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Recommended<\/strong>: WPForms (free lite version works great)<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Install <strong>WPForms<\/strong>.<\/li>\n\n\n\n<li>Create new form \u2192 \u00abContest Entry Form\u00bb template.<\/li>\n\n\n\n<li>Fields: Name, Email, Facebook Profile URL (optional), Checkbox: \u00abI agree to the terms\u00bb.<\/li>\n\n\n\n<li>Add reCAPTCHA v3 to prevent bots.<\/li>\n\n\n\n<li>Set notification to yourself + auto-reply with thank you message.<\/li>\n\n\n\n<li>Embed the form on your giveaway page.<\/li>\n<\/ol>\n\n\n\n<p class=\"wp-block-paragraph\">Alternative: RafflePress (specialized giveaway plugin \u2014 free lite, Pro $49+\/year).<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Step_4_Add_Entry_Rules_Verification\"><\/span>Step 4: Add Entry Rules &amp; Verification<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Make participation easy but trackable.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Simple Entry<\/strong>: Like + Comment + Tag friends<\/li>\n\n\n\n<li><strong>Advanced Entry<\/strong>: Like + Share + Follow + Email signup (use RafflePress for multi-step actions)<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Step_5_Promote_Your_Giveaway\"><\/span>Step 5: Promote Your Giveaway<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Post on Facebook with eye-catching image + link to landing page.<\/li>\n\n\n\n<li>Use Facebook Ads (boost post) \u2014 target your audience + lookalikes.<\/li>\n\n\n\n<li>Share on Instagram, Twitter, email list, groups.<\/li>\n\n\n\n<li>Partner with micro-influencers for shoutouts.<\/li>\n\n\n\n<li>Add popup reminder with OptinMonster.<\/li>\n<\/ol>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Step_6_Pick_Announce_the_Winner\"><\/span>Step 6: Pick &amp; Announce the Winner<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Manual<\/strong>: Export entries \u2192 use random.org to pick winner.<\/li>\n\n\n\n<li><strong>Automated<\/strong>: RafflePress Pro auto-selects winner.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Announce publicly on Facebook &amp; email list \u2014 ask winner to DM you.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Step_7_Follow_Facebook_Legal_Guidelines\"><\/span>Step 7: Follow Facebook &amp; Legal Guidelines<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Disclosure<\/strong>: Clearly state it&#8217;s not sponsored by Facebook.<\/li>\n\n\n\n<li><strong>Privacy<\/strong>: Include privacy policy link in form.<\/li>\n\n\n\n<li><strong>Terms<\/strong>: Add terms &amp; conditions page.<\/li>\n\n\n\n<li><strong>Data<\/strong>: Delete entries after giveaway ends (GDPR compliance).<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Final_Thoughts\"><\/span>Final Thoughts<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">A well-executed Facebook giveaway using WordPress can explode your page likes, followers, and email list in a very short time \u2014 often at low cost. Use WPForms or RafflePress for easy management and track results with MonsterInsights.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Giveaways are still highly effective when done right.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Need help designing your giveaway landing page, optimizing for conversions, or running ads? <a href=\"https:\/\/www.copebusiness.com\/contact\/\" target=\"_blank\" rel=\"noreferrer noopener\">Contact Cope Business<\/a> for a free consultation \u2014 we\u2019ll help you create a giveaway that grows your audience fast and safely.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Running a Facebook giveaway in wordpress (contest or competition) is still one of the fastest, most cost-effective ways to grow 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