Local SEO & Core Web Vitals Success Story

Busy Bees Junk Removal

How we helped this veteran-owned junk removal company dominate the Pierce County Local Pack — fixing schema, base64 images, and location page content to drive 110% organic traffic growth.

Visit Website
Busy Bees Junk Removal
WordPress Local Service Site
Industry Junk Removal / Home Services
Website Local Service / WordPress
Services Local SEO, LocalBusiness Schema, Core Web Vitals, Elementor Optimization, Location Page Content
The Problem

Challenges Faced

Busy Bees had 800+ Google reviews and 20 years of service but zero schema markup and a WordPress site with heavy inline base64 images that were killing page speed and local search visibility.

No LocalBusiness Schema

Despite 800+ Google reviews and 20 years in business, the site had zero schema markup — missing critical LocalBusiness, Service, and AggregateRating structured data.

Base64 Images Destroying LCP

Inline base64-encoded placeholder images were inflating page weight by 400%+ and directly causing a failing Largest Contentful Paint on mobile.

Thin Location Pages

All 7 city-specific service pages had minimal content — Googlebot treated them as thin duplicates with no geo-specific relevance to rank for local queries.

Render-Blocking Elementor CSS

Elementor’s default CSS configuration was generating render-blocking resources on every page load, compounding the Core Web Vitals failures.

The Solution

Our Strategy

A comprehensive, multi-pillar SEO approach combining technical fixes, on-page optimization, content strategy, and speed improvements.

01
LocalBusiness Schema
  • Deployed LocalBusiness JSON-LD with full address, phone, geo coordinates, and ServiceArea
  • Added AggregateRating schema from 800+ Google reviews to qualify for star rating rich results
  • Implemented FAQ schema targeting junk removal cost and service area queries
02
Image & Performance Fixes
  • Replaced all inline base64 placeholders with optimised WebP files with proper lazy loading
  • Configured Elementor CSS external print method to eliminate render-blocking resources
  • Enabled font-display: swap for Google Fonts to reduce layout shift on first load
03
Location Page Content
  • Rewrote all 7 city pages (Tacoma, Puyallup, Lakewood, Auburn, Spanaway, Graham, Bonney Lake)
  • Added 400–500 words of geo-specific, keyword-rich copy per location page
  • Built internal linking structure between location pages and the service category hub
04
Local Pack Optimisation
  • Aligned Google Business Profile NAP with all on-site contact data
  • Optimised GBP categories, services, and Q&A for Local Pack ranking signals
  • Set up citation monitoring across Google, Yelp, Angi, and BBB for NAP consistency
The Impact

Results That Speak

Measurable improvements across key SEO and performance indicators in just a few months.

91%

LCP Improvement

Largest Contentful Paint on mobile

60

Days to Local Pack

For “junk removal Tacoma”

54%

Call Clicks

Increase from organic search

110%

Organic Traffic

Growth from Pierce County searches

Visual Proof

Before & After

Google Search Console performance improvements and Ahrefs site health scores after Wix technical SEO optimization.

Before
Ahrefs report before SEO work for Construction Logs.
After
Ahrefs report after SEO work showing improvements for Construction Logs.
Before
Google Search Console performance before SEO work for Construction Logs.
After
Google Search Console performance after SEO work showing 637 clicks for Construction Logs.
“The SEO transformation was remarkable. Our clicks went from 12 to 178, and our Wix website now ranks locally for construction service terms and we are getting consistent leads from Google in Google — driving real traffic and visibility for our construction resource website.”
BB
Owner
Busy Bees Junk Removal
About The Client

Construction Logs

Construction Logs is a Wix-based construction documentation and resources website providing building professionals, contractors, and project managers with valuable industry guides, templates, and construction management tools. They help construction teams stay organized and find resources for successful project delivery.

Construction Services
Wix Website
Local Services
C

Construction Logs

Construction Services Company

Ready to Transform Your Business?

Small Issues, Big Losses –
We Solve Both

Your e-commerce store deserves better. Let our SEO experts fix technical issues, optimize your product pages, and drive real organic growth for your business.